Tuesday, July 22, 2014

Derek Jeter opens Manhattan food truck (PHOTO)

There is now an alternative for everyone tired of jumping on the Derek Jeter bandwagon this summer  — namely, the Yankee captain's food truck.

The soon-to-be retired shortstop — who is already making plans for his baseball playing afterlife by becoming a publishing mogul — is now an involved with one of those specialized four-wheeled snack bars that replaced the old roach coaches and have overtaken New York City.

And Jeter claims his Luvo food truck — parked at its Westside Manhattan location— not only promotes healthy eating, it tastes good as well.


Jeter — who is officially listed as the Luvo brand development officer — spent Monday afternoon tending to hungry fans through the truck's window at its Columbus Circle location and served spoonfuls of leftover habits with the plates of food.

“When you're younger, I didn't really pay much attention to what I was eating. You look at the fitness and health craze going around, I think people are more aware of what they're putting in their bodies,” said Jeter in the lobby of the Trump International Hotel & Tower — where the truck is parked nearby daily. “We used to send the batboys to the fast food restaurants around the (old Yankee) Stadium and eat right before the games.”

The 40-year-old Jeter said he left his days of eating junk food along with his disdain for healthy alternatives after he tasted his first Luvo dish.

“I was introduced to (Luvo) a while back. If I'm going to be honest with you, when I first heard of it, I was like, ‘C'mon...’ But then once you taste it and get an opportunity to see the nutrition factor, it aligns with everything that I've been about, especially with the (Turn 2) Foundation,” said Jeter, referring to his charitable organization for disadvantaged children. “We're always trying to promote healthy lifestyles.”

Jeets may not be playing any baseball next season, but wouldn't it be fun to see him pulling into the Yankee Stadium parking lot driving one his giant food carts?

Now, in your best Bob Sheppard voice: Now cooking for the New York Yankees, short-order cook Derek Jeter. Number two. Derek Jeter.

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